Why Branding Matters More Than Ever

Many business owners think branding does not pay off or directly grow one’s business. But nothing is further from the truth. And now it is needed more than ever. First, a quick review, Branding 101 tells us that it is the brand people carry as an imprint of your business that helps them distinguish you…

Marketing Budgets by Industry

As a niche advertising company, we need to understand our clients marketing needs as much as our own. Something this important is often overlooked when blocking out the week, especially for small business owners and employees who wear many hats. For the post, we wanted to know what other companies spend/budget for marketing and advertising…

Your Web Presence In 1, 2, 3

Google says 97% of web users turn to the Internet to find local businesses. Will yours be found? Let’s make sure it is! We know that viewers of our out-of-home advertising network, inside license plate agencies across North Carolina, are driven to search out our advertisers online. Do you have a professional-looking website? It can…